In a creative collaborative group, I believe I am going to find it difficult when introducing my own creative abilities and contributions, particularly as I feel that over the course of this project, there will be more work and contributions available from the rest of the group (who are all graphic designers). This is because of the marketing and advertising of the shop, is more subjected to graphic design students, rather than myself as a photographer. However, I aim to push myself that little bit further, and find ways I can contribute to my strengths, for instance: website building. I feel being the only female gives me a bit of a push to ensure I create something that will also appeal to females, otherwise it will not fit as a project that I have contributed too. However, the subject we have picked does appeal directly to all genders, sexes and age groups.