Communicating our Proposition

This week we had Phil from The Enterprise Team come in to talk about the development of our pitch, and creating your best elevator pitch, when needing to quickly tell someone your idea.

This was very helpful because he gave us several questions to help with the pitch, and got us thinking about what is important to include, and what is not? These were all the ‘bigger picture’ questions, rather than the smaller details:

What is your product?
Who if your customer?
Who is behind the company?
The key benefits
Who are your competitors?
How do you differ?

These question will help us in our research, and are aspects we can focus on throughout the course of this module.

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